Bike fort collins

wireframing & sitemapping
ux design
website design & development
competitive research
seo

Bike Fort Collins is an important business within our tight community and I was honored to collaborate with this small team. I was responsible for the redesign of an outdated website as well as creating the overall sitemap and structure which (of course) is based on visitor experience. Built on WordPress with custom development for various modules as well as integration with Constant Contact. 

FUN FACT: I go to most of their events, well, because biking is fun. However, I have yet to go to ‘Bike Prom’ and can’t wait until I do. 

a few highlights…


the refresh

original branding

branding- refresh

original Logo

Please note: I did not redo the BFC logo, just used a cleaner version!

Logo refresh

original website

website - refresh


web design


PLATFORMS: WORDPRESS
HOSTING: BLUESHOST > WPENGINE
EMAIL SOFTWARE: CONSTANT CONTACT
ANALYTICS: YOAST SEO, GOOGLE ANALYTICS, google tag manager, adwords conversion tracking
tools: illustrator, photoshop, figma